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Recent News

CHI beats two to win McVitie’s and Godiva accounts

  • November 30, 2016
CHI & Partners has won the international advertising accounts for McVitie's and Godiva, fending off competition from MullenLowe London and Havas London in both pitches.
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Wins this week

  • September 30, 2016
Ferrero, the Italian chocolate company, has awarded TMW Unlimited
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Pitch update: McVitie’s

  • September 29, 2016
CHI & Partners, Havas London and MullenLowe London are pitching for McVitie’s global account this week
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Pitch update: Nando’s, McVitie’s

  • September 15, 2016
Updates on Nando's UK and McVitie's pitches
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The Observatory International and the WFA (World Federation of Advertisers) today announce their strategic partnership

  • July 26, 2016
The Observatory International will provide the WFA with global insight into industry best practice in the optimisation of marketing resources.
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The Observatory International’s Christine Downton to speak at DAU’s digital Marketing and Technology Exhibition

  • July 18, 2016
Christine Downton, Senior Consultant at The Observatory International is set to speak about the growing influence and importance of Branded Content Marketing Resourcing at the DAU’s annual Digital Marketing Conference in September.
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Wagamama kicks off review of ad business

  • July 4, 2016
Wagamama, the restaurant chain, has called a review of its creative requirements. Agencies received RFIs last week. The company currently works with 101 and Elvis but may consolidate. It has also worked with Amplify.
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The Observatory International supports McDonald’s to find a new agency for Local Store Marketing in Germany. Leo’s Thjnk Tank announces successful pitch win

  • June 27, 2016
The Munich-based agency, Leo's Thjnk tank has won the pitch for marketing McDonald's local franchise stores in Germany. The joint venture between Leo Burnett Germany and Thjnk AG prevailed against strong competitors Kapacht (formerly DDB realization), and The Golden Deer, Munich and will take over the business from the current account holders Heye in July.
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Ferrero seeks agency for below-the-line task

  • May 3, 2016
Beauty company approaches agencies over creative and digital cosmetics accounts.
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Coty launches global review

  • May 3, 2016
Beauty company approaches agencies over creative and digital cosmetics accounts.
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