Not all pitch consultants are the same

ISBA (Incorporated Society of British Advertisers), the IPA (Institute of Practioners in Advertising) and the Alliance of Independent Agencies have published a Pitch Consultancy Guide to help advertisers navigate the various pitch consultancy models and provide questions to ask to gain transparency in how pitch consultants operate.

Here are the details of our business model and how we deliver transparency, independence and integrity for our clients and partners.

The Observatory International has no commercial relationship with any agency. This ensures we are independent and impartial in our advice.

There are no restrictions on the agencies we might reach out to – selection is based on suitability and relevance to the task.

We provide deep strategic consultation focused on outcomes, rather than just running a process.

Our bespoke frameworks are tailored to advertiser needs and post-pitch support is core to our service offer.

Facilitation and process management is a given in our pitch process.

We provide support, counsel and guidance throughout the entire pitch process.

We only deploy senior experienced consultants on our agency search assignments.

When relevant we draw on the experience and expertise of our Observatory International network colleagues.

We have proprietary tools, IP and shared best practice deployed by each consultant and Observatory International office.

Client satisfaction, loyalty and recommendation are testament to the service we provide.

Do get in contact if you would like to find out more.