-
The Content Marketing Association (CMA), the industry body for the content marketing industry, has linked up with the top specialist agency search and consultancy Observatory International (TOI). It’s the first such arrangement for each party.
Read More
-
I can't remember how many times I have read or heard about the imminent demise of the advertising agency model.
Read More
-
The MCA Annual Report, the most authoritative study of the performance of the UK consulting industry, reveals that much of the growth was in helping business with new growth propositions.
Read More
-
PZ Cussons has appointed Iris to the international account for its global personal care brands Imperial Leather, Original Source and Carex.
Read More
-
Intermediaries have proliferated to become a regional fixture in recent years. But what do they really bring to the table?
Read More
-
Aviva has appointed Adam & Eve/DDB to its global advertising account after a final shoot-out involving CHI & Partners.
Read More
-
The ad campaign, which launches on Monday (6 April), includes a TV spot featuring ten real families having tea together.
Read More
-
Arla Foods has appointed Havas Worldwide London to create campaigns in developing markets after a competitive pitch.
Read More
-
Acer Inc. appoint Saatchi & Saatchi, Singapore as Global Creative Agency
Read More
-
PZ Cussons is looking to appoint a global agency of record for its personal-care brands.
Read More
Global
Global
UK
US
Asia Pacific
Germany
France
Switzerland
South Africa
Dubai