90 High Holborn, London WC1V 6LJ, United Kingdom
+44 (0)203 883 1633
Global
Blog

Debate: Is the Client-Agency model dysfunctional?

  • 0 Comments
  • February 13, 2014
Marketing magazine’s The Futurist Live! was kick-started by a high-power debate on the topic: is the client-agency model dysfunctional?
Read More

Client-Agency Ties: This is where the dysfunction lies

  • 0 Comments
  • February 3, 2014
Richard Bleasdale Regional Managing Partner at Observatory International shares his views on what needs to be improved in client-agency ties.
Read More

Six ways for marketers and agencies to have a happy 2014

  • 0 Comments
  • December 20, 2013
At this time of year, with Christmas around the corner, hope is a common theme in the festive work created by our industry, writes Stuart Pocock, managing partner at intermediary Observatory International.
Read More

United Biscuits appoints 3 Monkeys to wide-ranging brief

  • 0 Comments
  • December 5, 2013
Confectionery and snacks company United Biscuits has appointed 3 Monkeys to work on its UK consumer, CSR and corporate PR following a hotly contested pitch.
Read More

Auf ein Wort…: Es fehlen Agentur-Vorbilder!

  • 0 Comments
  • November 15, 2013
Watch the video
Read More

Campaign Soundoff: A successful pitch is in everyone’s interest

  • 0 Comments
  • November 9, 2013
In ‘Are pitching agencies treated unfairly?’ (Campaign, 8 November), we heard much from the agencies’ perspective, but little from the clients’.
Read More

Pitches under the spotlight

  • 0 Comments
  • November 6, 2013
The client and agency relationship is at its most fundamental level an emotional one...
Read More

Will the GCS be COI by another name?

  • 0 Comments
  • October 25, 2013
It’s a hoary old cliché, but it’s true: you don’t know what you’ve got until it has gone. Many agencies on the Government Procurement Service roster have been singing that Joni Mitchell refrain about the Central Office of Information since its demise last year.
Read More

The 10 habits of highly effective marketing procurement managers

  • 0 Comments
  • September 12, 2013
How do the best buy marketing services? Paul Snell asks the experts and pioneers in this spend category to share their secrets...
Read More

Publicis Omnicom: Is mega-merger good for creativity?

  • 0 Comments
  • August 15, 2013
For many, the merger of Publicis and Omnicom seemed like a further attempt at corporate willy-waving among an elite cabal of middle-aged men....
Read More