Commonwealth Games barking up Dog’s tree
After a fast paced and rigorous tender process, the Organising Committee for the Glasgow 2014 Commonwealth Games has appointed digital communications agency Dog Digital to produce a refreshed web site for the planning phase of the Games.
Facilitated by consultancy firm The Observatory International, the invitation to tender attracted over 70 applications from across the UK.
After an intensive review, four agencies were invited to develop full proposals and pitch to the Glasgow 2014 team.
As part of this project, Dog Digital will introduce new functionality onto the website to ensure that the OC reaches all target audiences through the most appropriate digital medium and channel.
“Glasgow 2014 is an incredibly important event for Scotland and we are absolutely delighted with the decision to appoint Dog Digital to develop this site,” said David Hamilton, client services director for Dog Digital. “We hope to make a valuable contribution that will have a lasting impact and lead to a long relationship with the Organising Committee.”
“This web site will be a major part of our communication strategy for the next year and Dog Digital immediately impressed us with their understanding of the key requirements for this project and their mix of creative flair, technical expertise and strategic consideration” added Gordon Arthur, director of communications for Glasgow 2014.