{"version":"1.0","provider_name":"The Observatory International","provider_url":"https:\/\/www.observatoryinternational.com\/en-za\/","author_name":"WebmasterFarnedi","author_url":"https:\/\/www.observatoryinternational.com\/en-za\/our-insights\/author\/webmasterfarnedi\/","title":"Managing the Risks of Bringing Marketing Services In-house - The Observatory International","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"TGon4fOFvB\"><a href=\"https:\/\/www.observatoryinternational.com\/en-za\/our-insights\/in-housing-marketing-services\/\">Managing the Risks of Bringing Marketing Services In-house<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.observatoryinternational.com\/en-za\/our-insights\/in-housing-marketing-services\/embed\/#?secret=TGon4fOFvB\" width=\"600\" height=\"338\" title=\"&#8220;Managing the Risks of Bringing Marketing Services In-house&#8221; &#8212; The Observatory International\" data-secret=\"TGon4fOFvB\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.observatoryinternational.com\/wp\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"In-housing marketing services is no longer a fringe experiment. \u00a0Across industries, brands are bringing media, content, production, data and performance capabilities inside their organisations. \u00a0Rising digital investment, the need for speed and control, and advances in technology and AI have all accelerated this trend. But while in-housing is often positioned as a strategic evolution, it &hellip; Continued","thumbnail_url":"https:\/\/www.observatoryinternational.com\/app\/uploads\/2022\/07\/observatory.png.webp","thumbnail_width":576,"thumbnail_height":300}