Testimonial | Heineken

“The Observatory International methodology allowed for many rich conversations and robust discussion which was tempered by wonderful expertise and expert facilitation. A key aspect of the selection process was the opportunity to engage with each agency through the Chemistry Sessions which enabled both parties to engage on a neutral but more personal basis, as well as providing us with good insight into overall agency capabilities on many levels. With so much at stake it is always an intense time for all involved but I think I can safely say that the process was enjoyed by all with some good insights and experience gained from both sides”

Ashley Poezyn-Small
Marketing Manager | Heineken