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Global
2008 - The Observatory International Archive

Carpets appoints

  • September 9, 2008
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  • News
The Fifth Wall Group, a European consortium of carpet retailers...

Allianz appoints

  • August 20, 2008
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Allianz Insurance has appointed Joshua G2 as the lead strategic agency for its Cornhill Insurance motor and home insurance products after a pitch against Archibald Ingall Stretton, DraftFCB and Tullo Marshall Warren.

Cost Control Survey

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  • August 10, 2008
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  • Blog
The High Price of Poor Process: The true cost of dysfunctional Agency Relationships. More time spent on accurate Client scoping, a unified approach to Agency costing, the honing of briefing...

KFC appoints Ketchum

  • July 11, 2008
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KFC has turned to Ketchum for a newly created CSR, corporate and public affairs brief.

Lamp-post theory

  • July 11, 2008
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Halifax's reappointment of Delaney Lund Knox Warren to its £18m account last week raises once again the use of focus group research to decide advertising pitches.

Evolution of dining

  • June 15, 2008
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Will advertising lunches survive the rise of the breakfast meeting? Francesca Fisher investigates the evolution of dining.

Debenhams hunts agency

  • May 21, 2008
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ebenhams hunts ad agency after MCBD split

Mini global review

  • April 4, 2008
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LONDON - BMW has called a review of the estimated £70 million global advertising account for Mini.
LONDON - BMW has called a review of the estimated £70 million global advertising account for Mini.

Glasgow 2014 appointment

  • March 27, 2008
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  • News
Commonwealth Games barking up Dog's tree